Is Twitch Falling Apart After Recent Announcements?

Twitch.tv for those who don’t know, is a massive online streaming service, which houses millions of content creators and hundreds of millions of users around the world. However, now that might all be coming apart as new policy updates has some of the top streamers concerned. 

For those who don’t know right now for some top streamers, Twitch was giving them a revenue split of 70/30 with the majority going to the content creators, while others are typically on a 50/50 split. Now that’s pretty good and it promotes competition to be a big streamer, while not totally putting down lower-scale creators. However, Twitch is now saying they will be ending that program and moving all creators to a 50/50 split.  

This is one of the many choices Twitch has made that has upset users including bans of certain large streamers, streamers leaving in favor of YouTube, and policy choices, and features being removed over the last few years as now there seems to be no resolution as far as the revenue split issue is concerned. 

Some streamers don’t care about something like this, but others may leave the platform entirely taking their communities with them. So, what is Twitch going to do about it ahead of their update this October? Well, it’s hard to say as supposedly they’ve taken a stance on the current gambling issue after hundreds of people were scammed by a streamer and now, a new feature will see viewers spending more money to pin messages at rates that make zero sense. 

If I had to describe it, Twitch is on fire right now and they are trying to fight it with more fire. As you can pay $5 to pin a message for 30 seconds or pay $100 for 2 minutes and 30 seconds. Now if you can do basic math, why would you spend $100 for a longer seen message, when you can pay $25 for the same amount of time drawn out? It just doesn’t make sense, so hopefully, Twitch will address these issues, otherwise, we may see more content creators jump ship.